Holidaymakers can't put the phone down


The ideal of a holiday free from the hassles of home and work seem increasingly unattainable with 69 percent of the Britons unable to imagine going on vacation without tapping away at their mobile phone, a survey has found.

Eight out of the 24 countries surveyed, including the U.S and Singapore, in the 2014 Expedia and Egencia Mobile Index said that losing their mobile would be more of a concern than losing their luggage; while having to replace it would stress out 42 percent of the British public.

Source: Learnist | Facebook

According to the report, 89 percent of Brits on vacation would take at least one mobile gadget, with 90 percent of U.K participants seeing their smartphone as a "travel concierge" that enhances their travel experience.

If the report is anything to go by, holidaymakers use their handsets predominantly for organisational purposes, rather than social or leisure reasons.

"Travellers are not only researching and booking trips on mobile, but they're also complimenting their meals, and capturing every trip detail," Andy Washington, Managing Director of said in the report.

"This is the new normal when it comes to travel."

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As mobile devices are becoming more of a necessity, handset makers need to develop "relevant products to meet these needs and to offer a consistently high level of service as customers move from one device to another."

The report -- an online survey of 8,522 employed adults from 24 countries -- also found that the essential travel apps to download when travelling for business included mapping and itinerary products.

Also, like anyone would expect, around half of sightseers consider people using their phone on loud -- whether that's playing music or making a phone-call on speakerphone -- as a sign of disrespect.

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