Wal-Mart's online store used 'Fat Girl' as a subcategory for Halloween costumes designed for plus-sized women.
That's right. This is not a 'Fat Girl' costume. It was an actual category of costumes on the Wal-Mart website.
"This never should have been on our site. It is unacceptable, and we apologize. We are working to remove it as soon as possible and ensure this never happens again," Walmart spokesperson told CNBC.
The derogatory label was taken down by 11 a.m. ET on Monday morning. It was unclear what the retailer's intentions were for creating the category. The 'Fat Girl Costumes' site now redirects to an empty "Women's Plus Size Costumes" page.