Yahoo might sell its hallmark services — but would it find a bidder?
The tech company told investors Tuesday it would pursue a reverse spinoff, selling its core business while leaving shareholders' stake in more-valuable Asian assets — Alibaba and Yahoo Japan — intact. But some analysts are skeptical of the plan as Yahoo's business struggles to gain traction against bigger competitors.
"YHOO is embarking on yet another turnaround plan," wrote Macquarie Capital analyst Ben Schachter in a Wednesday research note. "Given that we have covered the stock for 15+ years now, let's just say that we are not going to give them the benefit of the doubt on this one."
As Yahoo simplifies its focus to mobile search, Tumblr and a few key content verticals, is the leaner business aiming at a certain kind of buyer? CEO Marissa Mayer declined to share her speculation, when she appeared Wednesday on CNBC's "Squawk on the Street."
"We won't be commenting on the exploration of strategic alternatives until and unless we reach an option that we've agreed on," Mayer said. "But I would say on the whole, our focus here is to maximize the tremendous potential that we see at Yahoo."
Here are some of Mayer's options: