Japan and South Korea are part of a complex and tightly linked supply chain that produces electronic goods such as smartphones and laptops.Technologyread more
A different oil pricing dynamic has been evolving with new supply calculations based on the U.S. as the world's largest producer.Market Insiderread more
The Massachusetts senator's alarm-sounding on consumer debt neglects to measure it against the growth in the economy and the ability to pay.Economyread more
Stocks in Asia Pacific edged up on Tuesday afternoon, as investors await closely-watched central bank meetings in the coming days.Asia Marketsread more
More than half of Venezuela's 23 states lost power on Monday, according to Reuters witnesses and reports on social media, a blackout the government blamed on an...World Politicsread more
Equifax will give consumers a range of options for monitoring their credit or making claims of fraud or data misuse, part of a $425 million restitution fund.Technologyread more
The deal between the White House and Democrats was earlier expected to raise the debt ceiling for two years and permanently end the sequester.Politicsread more
Britain's Antstream is jumping into the cloud gaming battle with a streaming platform for retro titles. And Tencent just backed the company.Technologyread more
American comedian Hannibal Buress, who stars in "The Eric Andre Show," has made a recent transition into the world of business as an angel investor — but there's an important...How I Made Itread more
The deal could be announced as soon as next week, according to the report.Technologyread more
President Donald Trump held "constructive" discussions on a range of economic issues including trade and national security issues.Technologyread more
2012 WhatsApp: We don't sell ads because ads are bad.
2014 WhatsApp: You want to buy our company for $22 billion, Facebook? Deal.
2016 WhatsApp: We're going to use WhatsApp data to help Facebook sell ads.
Things change, perspectives evolve, and sometimes things you said a couple years ago aren't what you think today. Happens all the time.
Just ask Mark Zuckerberg, who used to have a problem with ads that tracked what you did on the Web, but doesn't anymore.
Now WhatsApp CEO (and Facebook board member) Jan Koum appears to be on a similar evolution.
More from Recode:
Facebook wraps up $19 billion WhatsApp deal that's now worth $22 billion
Tired of seeing irrelevant Facebook ads? Here's how to fix them.
Facebook is testing autoplaying videos with the sound already on
In 2012, Koum kicked off a blog post called "Why we don't sell ads" by quoting Tyler Durden, the fictional, anti-advertising "Fight Club" anarchist, and then ramped up the rhetoric from there.
"Advertising isn't just the disruption of aesthetics, the insults to your intelligence and the interruption of your train of thought. At every company that sells ads, a significant portion of their engineering team spends their day tuning data mining, writing better code to collect all your personal data, upgrading the servers that hold all the data and making sure it's all being logged and collated and sliced and packaged and shipped out .... And at the end of the day the result of it all is a slightly different advertising banner in your browser or on your mobile screen. Remember, when advertising is involved you the user are the product."
Koum also explained that "Your data isn't even in the picture. We are simply not interested in any of it."
Now, a couple years into his Facebook time, Koum's thinking has changed. He will share WhatsApp data with Facebook for several reasons. One of them: That way, Facebook can show WhatsApp users better ads.
"Facebook can offer better friend suggestions and show you more relevant ads if you have an account with them. For example, you might see an ad from a company you already work with, rather than one from someone you've never heard of."
Standard stuff, and inevitable once Facebook acquired the company. Facebook is in the enviable position of not having to turn its $22 billion acquisition into a money-maker overnight. But it's impossible for Facebook to see a giant user base like WhatsApp, and not try to ... turn it into a product.
Meanwhile Whatsapp still doesn't show ads to its users, and it still promises not to show them "third-party banner ads and spam."
Which is different than pledging to never show its users any ads at all. I asked a WhatApp rep if they could make that promise. They declined to comment.
—By Peter Kafka, Re/code.net.
CNBC's parent NBCUniversal is an investor in Recode's parent Vox, and the companies have a content-sharing arrangement.