Tensions between Japan and South Korea come as the U.S. and its trading partners are embroiled in a global trade war.Technologyread more
The one-to-eight stock split would mean the current number of ordinary shares — which stands at 4 billion — will increase to 32 billion. It comes ahead of a reported Hong Kong...Asia Marketsread more
Minutes from the Reserve Bank of Australia's monetary policy meeting in July showed the central bank was ready to adjust interest rates if required.Asia Marketsread more
Current and former Tesla employees working in the company's open-air "tent" factory say they felt pressure to take shortcuts to hit aggressive Model 3 production goals,...Technologyread more
China's fiscal spending increased 10.7% in the first six months from a year earlier, the finance ministry said on Tuesday, underlining the government's bid to support the...China Economyread more
Von der Leyen, one of the longest serving ministers in Germany, has tried to woo European lawmakers over the last two weeks.Europe Newsread more
The findings by McKinsey and Company come amid a year-long tariff fight between the U.S. and China, which has spilled into areas such as technology and security.China Economyread more
Microsoft's considerable reach into the corporate world isn't something Slack CEO Stewart Butterfield is very concerned about.Technologyread more
A devastating outbreak of African swine fever that has killed millions of pigs in China is changing attitudes in a country where farm hygiene has often been seen as lax by...Livestockread more
In a closed-door meeting at a Manhattan mansion, executives outlined changes to controversial software that was implicated in two crashes.Aerospace & Defenseread more
President Donald Trump and the RNC are picking up key supporters in the business community who did not back him as a candidate in 2016.2020 Electionsread more
Amazon is taking a new approach to its counterfeit problem by putting brands in control of expunging knockoff products on its site. The company announced Thursday a new program called Project Zero that will let brands delete fake listings themselves.
Like other tech platforms, Amazon has long struggled with how to deal with false or misleading information on its site. But when users post fake products on Amazon, they can have lasting impacts on the brands they are trying to knock off, like pressuring them to lower their prices to compete with the fake versions of themselves.
Removing fakes has proved complicated for Amazon, however, and sometimes the system backfires. One real store on Amazon's marketplace was suspended shortly before Amazon's 2017 Prime Day because of a fake claim of intellectual property violation by a nonexistent law firm, CNBC reported that year.
Now, Amazon hopes to boost its efforts to eliminate counterfeits by putting the power directly in the hands of brands that it invites to the program. Through Project Zero, Amazon will combine self-service counterfeit removal for brands with automated scans of logos and trademarks on its website and unique codes on physical items that will help confirm authenticity. Brands who join the program will be able to delete a listing theyt deem fake without reporting it to Amazon first to ensure it is removed more quickly. Amazon said this information will be used to strengthen its own automated processes, in turn.
"Our aim is that customers always receive authentic goods when shopping on Amazon," Dharmesh Mehta, Amazon's vice president of worldwide customer trust and partner support, said in a statement. "Project Zero builds on our long-standing work and investments in this area. It allows brands to work with us to leverage our combined strengths to move quickly and at scale to drive counterfeits to zero."