FA 100: CNBC ranks the top-rated financial advisory firms of 2023

The CNBC FA 100 ranking, which takes into consideration a variety of factors beyond assets under management, recognizes those advisory firms that help clients navigate through their financial life.

Key Points

The fifth annual CNBC FA 100 ranking recognizes advisory firms that help clients successfully navigate their financial lives.
Working with an advisor is a great choice for anyone who wants to get their personal finances on track and set long-term objectives.
The CNBC FA 100 ranking of advisors for 2023 takes into consideration factors beyond just assets under management.

Finding the right financial advisor to help with your financial needs and goals can be a very complicated process.

There are so many things to consider.

For example, every financial advisor has their own area of expertise. The services provided by financial advisors will vary based on the type of advisor but, overall, a financial advisor will assess your current financial situation — including your assets, debts and expenses — and identify areas for improvement.

Advisors use their knowledge and expertise to construct personalized financial plans that aim to achieve the financial goals of clients. A good financial advisor will ask you about your life goals and create a plan to help you reach them. That may mean discussing your budget, retirement planning, estate planning, insurance needs, long-term care or tax strategies.

A financial advisor can play a major role in helping clients grow and protect their wealth. The key is to find an advisor you trust, and it’s important to make sure they are someone who is a good match for you.

To be sure, financial advisors aren’t just for rich people — working with an advisor is a great choice for anyone who wants to get their personal finances on track and set long-term objectives. The CNBC ranking is meant to be a starting point for individual investors who are looking for a financial advisor. We hope this list will help to narrow your search.

For the fifth year in a row, CNBC unveils its ranking of top financial advisors. The CNBC FA 100 recognizes those advisory firms that best help clients navigate their financial lives.

Review the methodology which CNBC employed to determine the FA 100 ranking for 2023 in collaboration with AccuPoint Solutions. (Editor’s note: CNBC receives no compensation from placing financial advisory firms on our list. Additionally, an advisor’s appearance on our ranking does not constitute an individual endorsement by CNBC of any firm.)

2023 FA 100 List

2023 RANK	FIRM	HQ	TOTAL AUM	YEARS IN THE BUSINESS	ACCOUNTS UNDER MANAGEMENT	2022 RANK
1	Luther King Capital Management	TX	$25.3B	44	3,600	32
2	Heritage Investment Group	FL	$1.5B	30	2,002	4
3	Eubel Brady & Suttman	OH	$1.8B	29	1,760	-
4	Leavell Investment Management	AL	$2.4B	44	2,400	7
5	Dana Investment Advisors	WI	$6.9B	43+	1,490	2
6	Parsons Capital Management	RI	$1.6B	30	1,734	12
7	Beaird Harris	TX	$1.3B	27	2,852	44
8	Halbert Hargrove Global Advisors	CA	$2.7B	34	4,240	8
9	The Burney Company	VA	$2.5B	49	4,229	9
10	Sheaff Brock Investment Advisors	IN	$1.2B	22	1,947	68
11	Pittenger & Anderson	NE	$2.4B	28	1,974	13
12	Godsey & Gibb Wealth Management	VA	$1.2B	38	1,705	22
13	Wetherby Asset Management	CA	$7.2B	33	603	20
14	Avity Investment Management	CT	$1.5B	53	761	29
15	Phillips Financial	IN	$1.7B	19	2,648	24
16	Acropolis Investment Management	MO	$2.1B	20	4,030	21
17	First Foundation Advisors	CA	$5.3B	33	4,054	33
18	Chilton Capital Management	TX	$1.8B	27	1,747	-
19	ML&R Wealth Management	TX	$2B	26	3278	73
20	Traphagen Financial Group	NJ	$1.1B	25	1,720	-
21	Ferguson Wellman Capital Management	OR	$7.7B	48	969	17
22	Sage Financial Group	PA	$3B	34	3,567	63
23	RTD Financial Advisors	PA	$2B	40	712	18
24	SJS Investment Services	OH	$2.1B	28	919	-
25	Madison Wealth Management	OH	$1.1B	23	2,495	-
26	Quest Investment Management	OR	$1.5B	38	93	-
27	Salem Investment Counselors	NC	$3.7B	44	2,600	6
28	Sawgrass Asset Management	FL	$2.1B	25	227	-
29	Retirement Resources Investment Corporation	MA	$1.3B	17	249	-
30	California Financial Advisors	CA	$1.6B	25	3,216	27
31	Woodley Farra Manion	IN	$1.6B	28	1,156	1
32	E. S. Barr & Co.	KY	$1.5B	30+	848	86
33	H.M. Payson & Co.	ME	$6.3B	169	3,750	35
34	YCG Investments	TX	$1.2B	16	247	-
35	Scharf Investments	CA	$4.3B	40	6,381	-
36	Van Hulzen Asset Management	CA	$1.4B	22	2,222	-
37	Sage Advisory Services	TX	$15.3B	26	4,888	-
38	Southeast Asset Advisors	GA	$3.2B	30	1,296	-
39	YHB Investment Advisors	CT	$1.5B	33	2,660	-
40	ZWJ Investment Counsel	GA	$3.5B	41	1,900	38
41	Albion Financial Group	UT	$1.5B	41	2,288	3
42	Ami Asset Management	CA	$1.5B	28	1,260	-
43	Lee, Danner & Bass	TN	$1.5B	35	950	10
44	NorthStar Asset Management	MA	$670M	32	503	-
45	Zevenbergen Capital Investments	WA	$4.3B	36	243	36
46	Foster & Motley Wealth Management	OH	$2B	26	816	42
47	Southern Wealth Management	TX	$2.3B	18	2,061	43
48	Thompson Investment Management	WI	$2.4B	19	779	-
49	Trumbower Financial Advisors	MD	$1.6B	27	167	-
50	Wilbanks, Smith & Thomas Asset Management	VA	$5.2B	32	5,275	45
51	Steele Capital Management	IA	$2.3B	27	3,911	49
52	Wedge Capital Management	NC	$8.1B	36	258	-
53	Eagle Global Advisors	TX	$1.9B	26	400	51
54	Roffman Miller Associates	PA	$2.4B	32	1,300	54
55	J.M. Forbes & Co.	MA	$1B	63	932	-
56	Professional Advisory Services	FL	$1B	46	1,169	15
57	Paragon Capital Management	CO	$1B	33	737	-
58	Tanglewood Total Wealth Management	TX	$1.2B	45	1,252	-
59	D.F. Dent & Co.	MD	$8.5B	47	1,350	93
60	Conrad Siegel Investment Advisors	PA	$6.9B	21	873	70
61	Lee Financial	TX	$1.2B	48	3,500	53
62	Frank, Rimerman & Co.	CA	$1.7B	21	356	-
63	Guyasuta Investment Advisors	PA	$2B	40	1,350	37
64	JMG Financial Group	IL	$4.5B	38	4,560	61
65	Marble Harbor Investment Counsel	MA	$1B	17	506	-
66	Evergreen Capital Management	WA	$3.8B	39	2,659	-
67	Bloom Advisors	MI	$1.2B	39	1,165	-
68	Manchester Capital Management	VT	$3.7B	30	271	23
69	Palisade Capital Management	NJ	$4.2B	33	2,199	56
70	Austin Asset	TX	$1.4B	36	425	-
71	Prio Wealth Management	MA	$3.2B	35	1,765	-
72	Stack Financial Management	MT	$1.8B	29	1,526	-
73	Azzad Asset Management	VA	$1.3B	26	1,528	25
74	WBH Advisory	MD	$1.1B	37	2,121	-
75	Jackson Thornton Asset Management	AL	$1.5B	24	927	88
76	David Vaughan Investments	IL	$3.9B	46	3,520	40
77	Obermeyer Wood Investment Counsel	CO	$1.8B	25	2,344	-
78	Legacy Wealth Management	TN	$1.9B	41	4,214	75
79	Private Management Group	CA	$4B	38	2,500	-
80	Northside Capital Management	OR	$4.6B	24	514	-
81	Thompson, Siegel & Walmsley	VA	$17.5B	53	4,952	-
82	FCI Advisors	KS	$12.8B	57	13,818	-
83	Index Fund Advisors	CA	$4.7B	24	2,442	66
84	Congress Asset Management	MA	$10B	38	6,423	-
85	Natural Investments	CA	$1.8B	38	4,100	-
86	Wacker Wealth Partners	CA	$1.1B	35	707	-
87	Henssler Financial	GA	$2.8B	36	4,001	83
88	Highland Capital Management	TN	$3.5B	36	850	-
89	Alta Capital Managementl	UT	$1.4B	42	1,572	-
90	Fiduciary Advisors	MO	$1.1B	23	349	-
91	Endurance Wealth Management	RI	$1B	14	778	-
92	Gibson Capital	PA	$2B	34	1,000	-
93	Turtle Creek Management	TX	$3.1B	17	505	-
94	Wingate Wealth Advisors	MA	$1B	37	645	74
95	The Financial Advisory Group	TX	$1.1B	26	2,300	90
96	R.M. Davis	ME	$5.7B	45	5,599	-
97	Confluence Investment Management	MO	$6.9B	15	17,616	-
98	Richard C. Young & Co.	FL	$1.3B	34	1,963	26
99	Investment Consulting Group	IA	$2.1B	33	766	-
100	Charles D. Hyman & Co.	FL	$2.1B	29	956	80