However, Cramer also said you have to plan your entry points well, otherwise you may find yourself waiting for pullbacks that never come.
Fortunately for bulls, a pullback has come.
"See, McCormick's quarterly report was widely viewed as disappointing—the company missed the Street's earnings estimates by 3 cents off a $1.14 cent basis, its revenues were also worse than expected due to weaker volume. And their full year guidance for 2013 was below what Wall Street was looking for," said Cramer.
"As a result, the stock got hammered, falling from $66.59 to $62.37 in just twenty-four hours, a vicious 6.3% mauling. And though two weeks have passed, McCormick is still down in the dumps."
And that's a great thing! -- Huh?
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"I think you're getting a terrific entry point right here, with McCormick at $62 and change," he said.
In other words, don't get spooked by the earnings report. Cramer said with this company, history is on your side. That is, their products are just the opposite of fad products. They're time honored.
"Believe me, spice has staying power—just ask the Hudson Bay Company, or Marco Polo for that matter. Long-term this business has been a winner for centuries."
Therefore Cramer concluded, "I think you have to buy McCormick whenever you get this kind of pullback because, it seems to me, the only time this stock ever sells off. Otherwise it seems to be on a never-ending rally."