×

Is Bolt More Marketable Than Phelps?

In our story today on Puma utilizing the "World's Fastest Man" Usain Bolt we put inwhat I thought would be a pretty pointless poll asking you who was more marketable on the world stage: Michael Phelps or Bolt.

It was pointless because I thought it was pretty much a foregone conclusion that Phelps would win by a mile. After all, we told that Michael Phelps was already the most coveted celebrity endorser in the United States just weeks ago

Well, as of 4 pm ET, on the day when Kellogg's unveils the boxes of Corn Flakes, Frosted Flakes, Rice Krispies Treats and Club crackers with Phelps plastered on them, Bolt leads Phelps by a 61 percent to 39 percent margin.

New Kelloggs Boxes
Source: Sportsbusinessdaily.com
New Kelloggs Boxes

I invite you to write in to sportsbiz@cnbc.com to tell us why. By the way, for those who didn't vote last time, I'm carrying the poll over to this page to see if Bolt's lead holds up.

Questions? Comments? SportsBiz@cnbc.com