San Francisco 49ers’ CEO, Jed York explains how his team’s home, the Levi’s Stadium, is a “petri dish” of technology, and how it makes it easier for fans to attend and enjoy NFL games.
Matt Higgins, president & CEO at RSE Ventures, explains why he believes virtual reality will be one of the biggest “technological developments” in the sports entertainment industry.
Two upstarts are making loads of money from the diversion of fantasy sports—while giving it away at the same time.
Drew Rosenhaus, Rosenhaus Sports Representation CEO and NFL agent, discusses the National Football League and cheating allegations that have taken place.
An earlier ruling on college athletes' ability to unionize was dismissed, reports CNBC's Sue Herera.
Joe Moglia successfully guided TD Ameritrade through the "Armegeddon" of the financial crisis. Then, he went back to land his dream job.
Jameis Winston can play football, the Florida State quarterback is expected to be a top two draft pick but is he marketable?
Outspoken USC Athletic Director Pat Haden talks college football, Indiana law, the stock market, his desire for the new Apple Watch, and reveals his feelings about whether Reggie Bush should be welcomed back on campus.
Discussing BT & Sky's £5.1 billion payment for the TV rights to the English Premier League, Ian Whittaker, media analyst at Liberum Capital, asks whether it was worth it.
Over the last year, Premiere League clubs spent £950 million on transfer fees. Jon Smith, CEO of The First Artist Company, talks about the Premiere League soccer stars' super salaries.
Furniture stores in Ohio and Kentucky are set to pay out $1.5 million to customers after Ohio State's college football championship victory.
Eric Chemi, CNBC's senior editor-at-large, and Dave Briggs, NBC Sports, discuss the title game between Oregon and Ohio State.
Dave Briggs, NBC Sports, takes a look at Monday night's college football playoff championship game, and week two of the NFL playoffs.
David Briggs, NBC Sports, discusses the big action in college football and why Allstate showed how to sponsor a bowl game.
In establishing a national championship playoff, college football's power players boosted the sport's ability to rake in revenue.
Dave Briggs, NBC Sports, discusses NBA's LeBron James and PGA's Tiger Woods' birthday. And Briggs, discusses Jim Harbaugh's possible return to Michigan as head coach.
Dave Briggs, NBC Sports, discusses the big business of college football games.
Are high college football coaching salaries justified? Steve Olenick, Kantor Davidoff partner, and Andrew Zimbalist, Robert A. Woods, weigh in.
The "Squawk Box" news team and Dave Briggs, NBC Sports, discuss this year's World Series playoff, and week 8 in the NFL.
FCC commissioner Ajit Pai doesn't expect the NFL to rush to pay TV now that TV blackouts are banned.