Robin Li

Robin Li CNBC Next 25
Benjamin Wachenje

Title: Co-founder, chairman and CEO, Baidu

Born: November 17, 1968, Yangquan, Shanxi, China

Education: BS in information science, Peking University; MS in computer science, SUNY Buffalo

Early Marker: Worked for Dow Jones on software development for first online edition of The Wall Street Journal.

Big Idea: Patented early search-engine page ranking algorithm while working for Dow Jones. This algorithm, which Li turned into Baidu, China's dominant search engine, is said to have inspired Larry Page's Google.

Wave of the Future: Search, media

Latest Special Reports

  • From the birth of a child to college, marriage, and retirement, a successful investment path leads to the good life.

  • Invest in You: Ready. Set. Grow. is focused on improving Americans’ money knowledge of saving, spending and investing.

  • As the need for high-level financial advice grows, wealth managers handling high-net-worth clients grow more important.

CNBC25: Rebels, Icons and Leaders