CNBC Upstart 100


Founder: Justin Mast (CEO)
Launched: 2018
Headquarters: Detroit
Industries: Retail, e-commerce

Pictured above: Justin Mast

Plants and pots available for order from Bloomscape

Bloomscape is an e-commerce brand that ships living-room-ready houseplants from their greenhouses direct to consumers. Founder and CEO Justin Mast is a fifth-generation greenhouse grower who traces his roots back to the Netherlands and the legendary Dutch horticulture industry. Top investors include Warby Parker's founding team and Revolution Ventures.